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SEO Leaders Discuss Search Engine Optimisation in 2012

Search Engine Optimisation SEO 2012We reached out to a selection of industry leaders to get their thoughts on various aspects of search engine optimisation (SEO) in 2012 and we’ve compiled all the interviews here.

We approached a cross-section of the SEO industry from 1 person companies to leaders of larger SEO teams with the aim that some of the contributions will benefit you regardless of the size of your team or which aspect of SEO you are currently involved/interested in.

The answers are intended to help you:

  1. Decide how best to get started in SEO & keep up to date
  2. Determine where best to focus your efforts in 2012
  3. Learn some useful strategies – tools, services, techniques, tips & lessons
  4. Discover new SEO leaders & find out a bit about them

If you have any feedback or thoughts on the interviews please use the comments area at the bottom of the page.

Hope you enjoy! :)

Important: Ways To View The Interviews

  1. By Interviewee. This is the default view and all the interviews will be collapsed initially. You can expand the interviews individually as you want to read through them or you can expand them all in one go.
  2. By Question. You can read the 10 questions in order and see the list of responses grouped under each one. Again you can expand/collapse them as above.
Joe HallJoe Hall, CEO/Founder, 22 Media
Show Interview
Barry SchwartzBarry Schwartz, President, Rusty Brick inc
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Hugo GuzmanHugo Guzman, Sr. Manager, Online Marketing, HSN
Show Interview
Julie JoyceJulie Joyce, Owner and Director of Operations, Link Fish Media
Show Interview
Aaron WallAaron Wall, Founder, SeoBook.com
Show Interview
Neil PatelNeil Patel, Co-Founder, KISSmetrics
Show Interview
Jon CooperJon Cooper, Owner, Point Blank SEO
Show Interview
Debra MastalerDebra Mastaler, President, Alliance-Link
Show Interview
Ross HudgensRoss Hudgens, SEO Manager, Full Beaker, Inc.
Show Interview
Laura LippayLaura Lippay, President/CEO, HowsYourPony.com
Show Interview
Ann SmartyAnn Smarty, Owner, seosmarty.com
Show Interview
Shaun AndersonShaun Anderson, Owner, hobo-web.co.uk
Show Interview
Rae HoffmanRae Hoffman, CEO, Sugarrae
Show Interview
Garrett FrenchGarrett French, Founder, Citation Labs, LLC
Show Interview
Ian LurieIan Lurie, CEO, Portent, Inc.
Show Interview
AJ KohnAJ Kohn, Owner, Blind Five Year Old
Show Interview

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