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Book Review: Crush It by Gary Vaynerchuk

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    Crush It Gary VaynerchukJust finished reading Crush It by Gary Vaynerchuk.

    About the author. Gary is, self admittedly, a love or hate type of character. He’s got a big personality, he’s very blunt and extremely passionate.

    This is instantly recogniseable if you watch his interviews, keynote talks and online communication channel, Wine Library TV.

    I can understand why some people might find him hard to watch. He swears quite a lot, if wine tastes like vomit he says it does and I can imagine a lot of people thinking he’s over the top and arrogant.

    Personally I don’t mind swearing, I’d rather he told me that wine tasted like vomit before it cost me £27 to find out for myself and I think he’s just confident and doesn’t feel the need to waste his life trying to convince people it isn’t arrogance instead of doing more of what he loves most.
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